Tag: Website Traffic

Measuring Success

In my very first blog post, 5 Steps to Host Your Own Census, I made this huge confession: “Being a passionate and dedicated Marketer, over the years I have become near obsessed with measuring; measuring results, measuring profitability and of course measuring the target market.” So as M drew closer in the ‘A-Z of Marketing’ series I was filled with excitement and […]

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How to Market Your Business on a Small Budget

Starting a business is an investment of time and money. As a small business owner, you invest large quantities of both and naturally you feel frustrated when the results don’t reflect what you’ve put in. This post is a “How To”, giving you some ideas on making the most of your financial budget and time invested into your small business. […]

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Email Marketing: Top Tips for E-Newsletter Success

Nearly every small business we talk to is looking for the same thing; cost-effective marketing solutions. “How do I get my business in front of potential customers without spending a packet?” The answer is Email Marketing: a cost-effective, environmentally friendly, content specific and targeted message delivered electronically to your customers, clients and professional network. So let’s find out: What is […]

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The 3 Mistakes Small Businesses Make When Creating a Website

So you have decided you need a website! All of a sudden you are faced with a few choices, which we will discuss in-turn; • Outsource to a Web Design company for a custom-made website • Use a freelance web designer and adapt a template to suit • Use a free template based design and do it yourself We see […]

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What is Pay per Click and Google AdWords advertising?

This post has been revised. Click here to view the updated version. Pay Per click advertising is a strategy that’s not for everyone. Those who do use it and use it well enjoy increases in both traffic and sales, with complete control of cost. Google AdWords and Facebook Ads have become popular pay per click or online advertising programs with […]

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How to Measure Success

This post has been revised, click here for the latest update. In my very first blog post (5 Steps to Host Your Own Census) I made this huge confession: “Being a passionate and dedicated Marketer, over the years I have become near obsessed with measuring; measuring results, measuring profitability and of course measuring the target market.” So as M drew closer in […]

Read more

How to Market a Small Business with a Small Budget

This post has been revised, click here for the latest update. Starting a Small Business is an investment of time and money. As a small business owner, you invest large quantities of both and naturally you feel frustrated when the results don’t reflect what you’ve put in. This post is a “How To”, giving you some ideas on making the most of […]

Read more

Google+ for beginners (that’s us)

This post has been revised, click here for the latest update. I am going to start by being completely honest; I don’t have a Google+ account. Want another confession? I just looked at Google 101 for the first time to have some sort of visual in my head of what it all is. So how could I credibly dedicate my […]

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Email Marketing Basics for E Newsletter Success

This post has been revised, click here for the latest update. Nearly every small business we talk to is looking for the same thing – cost-effective marketing solutions. “How do I get my business in front of potential customers without spending a packet?” This post will guide you through email marketing and help you unleash its potential for your business. […]

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