Tag: Facebook

How to Wise Up your Social Media Engagement Game

Social media algorithms sound daunting… But! They don’t have to be because here we are bringing you the top three tips on how to Wise Up your online engagement across Facebook, Instagram and LinkedIn.  Algorithms are automated calculations that predicts what posts make it to the top of your social media feed, and which ones are left behind. This has […]

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Content Planning

3 Reasons why you should plan your Social Content

Are you a sporadic poster? Do you go into each week stuck with what to post? Creating a content calendar will give you a better perspective of your overall marketing strategy. It allows you to notice content gaps and will show you if you are focusing too much on a particular topic while almost completely neglecting another one. Planning your […]

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Oh no! Facebook Analytics is going away!?

Yes, when we saw the headlines we were just as shocked as you. What does this mean for our reporting? How will businesses monitor their progress? All the same questions ran through our minds.   If you haven’t heard the news, Facebook Analytics will no longer be available from June 30, 2021. The announcement is as follows: “Facebook Analytics will […]

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How do I maximise hashtags?

Hashtags were created in 2007 as way to help users find and search for relevant, specific content. Fast forward to 2021 and now almost every social media platform encourages you to use them in your captions. For business owners, it allows you to draw attention, promote, organise, and connect with your target audience. If you aren’t already, it’s time to […]

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Help! My account has been deleted!

Waking up to your social media accounts being deleted has got to be one of the most frightening feelings. Surprisingly, it happens more often than you may think. The lesson we want you to take away from this blog is to not rely solely on free platforms!   Free platforms are an incredible asset to any business. We absolutely encourage […]

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Facebook Down. Instagram Outage. Global.

In the history of Facebook, we haven’t seen an outage like this before. Facebook’s last outage was August 2018 for 45 minutes, and before that it was over a decade ago when no one quite cared about Facebook’s existence. So what happened? Facebook, Instagram, Messenger, WhatsApp – they’re all down. If you’re lucky enough to load it on your phone […]

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Why Your Business Needs a Facebook Page

Facebook pages have become the successful launching pad or website complement for many small businesses and WAHers (I am hereby coining this for “Work At Home ers”). For small businesses without a bricks and mortar presence, Facebook gives the opportunity to have a conversation and demonstrate the personality of the business and therefore bridge the service gap. This post is […]

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How to Effectively Use Social Media for Business Marketing

This article has been updated. To view the most recent version of this article click here. Social Media has become a buzz word over the last 5 years, with the cries of social media marketing and social media for business following quick. So how does what first seemed like a platform for teenagers to be well…. teenagers, become an effective part […]

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Google+ for beginners (that’s us)

This post has been revised, click here for the latest update. I am going to start by being completely honest; I don’t have a Google+ account. Want another confession? I just looked at Google 101 for the first time to have some sort of visual in my head of what it all is. So how could I credibly dedicate my […]

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