Social Marketing

Instagram Vs Snapchat: Who is Winning the Stories War?

Stories are officially the hip and happening thing in the social media world. Once Snapchat solidified its place in the lives of millennials, Instagram, and now Facebook, have been quick to implement a Stories feature on their platforms. With the launch of stories on Facebook, there has been little uptake of the feature, especially given the feature is only available […]

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Shadow Bans: What Are They and How Can A Shadow Ban Effect your Instagram Account

‘Shadow Banned’ seems to be a term that is popping up more and more in the Instagram Community. Concerned bloggers, influencers and business owners are flocking to Facebook groups to try and determine how and why shadow bans have occurred on their accounts. Currently it seems that hundreds, if not thousands, of Instagram accounts have been effected by shadow banning. But […]

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Is Snapchat the Right Social Media Marketing Platform for Your Business?

Snapchat has seen continued growth in the last 2 years. It now boasts over 158 million daily users, with an average of 2.5 billion snaps sent per day, and users checking the app an average of 18 times per day. Given those stats it is no wonder that marketers are integrating the platform into businesses social media strategy. That being […]

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{Did You Know} Popups Can Impact Your Website’s SEO!

More and more websites are integrating pop-up boxes into their home page web design. This is done for a number of reasons; such as generating newsletter sign ups, promoting special offers or even just to make a bit of a statement. However, the wrong kind of pop-up can now have negative implications for your SEO. Google has released information stating […]

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How to Write Emails to Clients that Strengthen Relationships

Alyssa from Alyssa Martin has created this great guest blog post to help you write emails and communications to your clients that will help to strengthen your relationships and manage client expectations. Have you ever had a client relationship go bad? (Every entrepreneur is the world raises their hand.) Needless to say, you’re not alone. When you’ve got an online business, it can […]

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3 Tips to Ensure Your Online Collaboration Is a Success

Brand collaborations in the social space are all the rage these days, and for good reason! Collaborations are great for growing your brand’s online following, increase sales and revenue and generating exposure to an audience that you may have otherwise not reached. In order for your collaboration to be successful it is important that you follow these key tips to ensure your […]

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