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NEW Instagram features

5 NEW Instagram features you should be excited about!

Instagram is constantly testing, and implementing new features to keep it’s users excited and engaged. It can be hard to keep track of all the new updates, so we have put together a list of some of the new features that you should be excited about!    1. Link in stories!  It’s been a long time coming, but it’s finally […]

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What is a landing page and what should I include on it?

Put simply, your landing page is where your customer will ‘land on’ after clicking a specific link or advertisement. Landing pages are found to convert at a higher rate than a normal website, but why? Landing pages outperform websites as they don’t need to incorporate all brands values and messages – but instead can focus on one clear focus. This [...] Read more

Oh no! Facebook Analytics is going away!?

Yes, when we saw the headlines we were just as shocked as you. What does this mean for our reporting? How will businesses monitor their progress? All the same questions ran through our minds.   If you haven’t heard the news, Facebook Analytics will no longer be available from June 30, 2021. The announcement is as follows: “Facebook Analytics will […]

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3 Reasons why your Business needs a Blog!

Blogging is often overlooked or disregarded in many companies’ marketing strategies. When new clients come in to discuss our marketing strategy, it is apparent that many are unaware of the benefits of having a designated blog section on their website. We are here to give you insight into why your business needs a blog!   Helps drive traffic to your […]

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Is it time to check out the new Audio-Only Social Media Platform Clubhouse?

If you haven’t heard, there’s a new social media platform on the rise and it is invite-only and audio-only! In a digital world so heavily focused on visual, how does this platform make the cut in the market? We break down everything we know so far about this new platform.   Firstly, What is Clubhouse? Clubhouse explains that it “was […]

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iOS14 & Facebook Ads – What You Need to Know

If you are a business owner or an advertiser, you may want to listen up. You may have seen that Apple and Facebook are in a slight ‘battle’ over Apple’s new iOS14 update. In June 2020, Apple announced iOS 14 updates that, among other changes, require apps to ask users for permission to collect and share data using Apple’s device […]

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Instagram’s 10th Birthday: Exciting New Features!

Happy 10th Birthday to Instagram! The Platform that has changed and paved the way for a whole different world of Digital Marketing. To celebrate, Instagram has incorporated some exciting new features! From ecommerce, to visual additions, Instagram is always working on the next best addition.    In-Stream Shopping for IGTV New this week is the in-stream shopping for IGTV. The […]

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Instagram Reels

Instagram Reels is well and truly here to stay. The new TikTok competitor has taken off and is now available in Australia and 50 other countries! With our knowledge of the new addition, we are sharing a simple breakdown explaining what it is, how to approach it and the benefits of incorporating reels into your social media marketing strategy.   […]

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