Business

How to create an online community for your niche

Being part of a community, tribe, or social group has been on the rise for the past several years. People are longing to be heard, valued and appreciated. They are seeking support, like-minded people, a safe space to express themselves and a sense of purpose – like they are contributing to something bigger than themselves.    When people find an […]

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Business Owner

When you can’t work IN your business, work ON your business.

Now more than ever before businesses are innovatively thinking of ways to deliver their services remotely. If you are a business who is unable to do this, you may be feeling a bit lost right now. What if we told you that you can still work ON your business even when you are not IN your business? That’s right, there […]

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What do I Include on my ‘About’ Page?

We are constantly overwhelmed with choice in today’s fast-paced digitally-driven society. That’s why having a face or story behind your brand is key! Your small business represents who you are in many ways. To really engage with your audience, pull at their heartstrings and make them feel something! They WANT to know the story behind your business, and they go […]

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3 Reasons why your Business needs a Blog!

Blogging is often overlooked or disregarded in many companies’ marketing strategies. When new clients come in to discuss our marketing strategy, it is apparent that many are unaware of the benefits of having a designated blog section on their website. We are here to give you insight into why your business needs a blog!   Helps drive traffic to your […]

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insightsx

The MUST KNOWS of Instagram Insights

If you are a business and have not set up a business account on Instagram you could be missing out on valuable data about your account. We break down the benefits of Instagram Insights and what valuable information you will receive from it. WHAT IS IT? Instagram Insights is a free feature on Instagram that helps you learn more about […]

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The Power Of Social Media

We recently came across a quote we loved and wanted to share. “Social Media is conversation. Social Media is customer service. Social Media is advertising. Social media is connectedness” – Sarah Beth Rosa. Social Media is now one of the first touch points that people turn to when determining to visit your business or a competitor. Breaking down the quote, […]

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4 Ideas for Bricks & Mortar to Go Online

Business owners have been motivated for years to take their bricks and mortar businesses online, seeing the benefits of exposure, efficiency and for some online sales. However, for many conflicting priorities, time and budget constraints have held them back. Then welcome 2020! Many of us had high hopes for this year, a new decade, a nice synergy of numbers, surely […]

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Should I put my business on Tik Tok?

We’ve been asked this question more lately and we love that our fellow small business owners are always researching and looking for new and innovative ways to reach their audience. Answering this question always begins with, “well it depends!” Whatever tool you use, the goal is the same: to reach a targeted audience and achieve a specific marketing goal. So […]

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Google Chrome Extensions That Will Make Your Life Easier

If you’re like us and like to get tasks done in the most clever, efficient and productive way then you’ll understand why we love Google Chrome extensions. Before we go ahead, let’s define Google Chrome extensions.   What are Google Chrome extensions? “They are small software programs that customise the browsing experience. These extensions serve as features that enable users […]

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Top 3 Management Tools We Use In-House

  We often get asked, “how do you stay on top of things?” especially from fellow small business owners and friends, who know we manage countless social media accounts, google business accounts, social ad accounts, websites and more!! And because we’re across so many different platforms and marketing campaigns, it’s so important that we are on top of our processes […]

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