What is Internal Marketing? “Internal marketing is the promotion of a company’s objectives, products and services to employees within the organisation. The purpose is to increase employee engagement with the company’s goals and fostering brand advocacy.” We believe, put simply, Internal Marketing is about empowering your team and making them your biggest fans – creating your strongest brand ambassadors. Imagine […]
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As a marketer, it’s on US to keep up to date on the latest social media platforms that are growing in the digital world and HOW we can strengthen our social media strategy by utilising these. We’ve taken it upon ourselves to seek out the next rising social media platforms that you should try! VERO Vero is a new social […]
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We feel that Small Business Marketing is very unique and tremendously challenging. Resources are limited, 24 hours in a day is never enough, and all you have is yourself to rely. This is why we tackle each small business client’s Digital Marketing on a case-by-case basis. Just recently, we were part of a Small Business Networking event dedicated for Sydney’s […]
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We’ve tried and tested Ads with and without a landing page. Here’s what we learned and what you need to do to get those sales! To start off, what is a Landing Page? A landing page is “a web page which serves as the entry point for a website or a particular section of a website.” Thank you Google for […]
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When most people think of LinkedIn, they would probably say, “I update my resume when I’m looking for a new job”. But for Business Owners, Managers, Directors and Executives, it’s a place of business. If you’re looking to connect with professionals and thought leaders of your industry, LinkedIn is the place. Professionals are already conversing with each other, forming B2B […]
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As a business owner, you should never rely on Social Media alone. Relying just on Social Media to run your business is like operating your business out of someone else’s space. If Instagram or Facebook decided to shut down, you’re left stranded and out of business until you find a new spot to operate out of. The problem today is […]
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Social Media big beast to tame, however once you do, your reach to your fans and customers is global – reaching millions. Imagine your revenue if you did! No experience? If you’re a start-up or manage/own a small business, DIY might already be your life. And when it comes to “doing social media”, we can simplify it for you. Here’s […]
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In our last blog, we shared our anxiety caused by the day long Facebook and Instagram outage. We were sweating, some tears were shed, and a lot of time was spent calming our poor clients. The shutdown was covered by major news channels. And once we saw CNN cover this topic, we knew this was serious. We can go on […]
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In the history of Facebook, we haven’t seen an outage like this before. Facebook’s last outage was August 2018 for 45 minutes, and before that it was over a decade ago when no one quite cared about Facebook’s existence. So what happened? Facebook, Instagram, Messenger, WhatsApp – they’re all down. If you’re lucky enough to load it on your phone […]
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Got an Instagram Business Account? Or considering finally setting one up for your upcoming business? Utilise these free features most people don’t know about to get the most out of Instagram! Let’s start with the basics. As Instagram eloquently puts it: There’s a side to Instagram that not many people know about, let alone use. Plus, they’re a constantly evolving […]
Hire a Marketing Agency vs In-house Marketing? This is a big question for Small to Medium sized businesses – and considering cost, it should be! We’ve seen and worked with numerous SMEs who point at one of their team members and say, “they do marketing” and, “that’s my marketing person”. It’s funny at first and then not so much when […]
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It’s 2019 and this year we’ll hit 9 years of supporting businesses with online marketing. We like to think we started in the dark ages when people commented on every Facebook Post, Ads didn’t exist and the # key was known for other uses. As another year rolls around, our digital marketing agency likes to stop and think “what will […]
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